Tag Archives: compensation

The Smart, Easy Way to Recruit Top Talent

recruiting_leaders

Recruiting Top Talent

We discussed how the key to making successful hires is to target applicants who share your core values.

This time, we ask: why wait for those hires to come to you?

The smartest, easiest way to identify great potential employees is ‘24/7/365 recruiting.’ It’s simple: even when you’re not actively hiring, keep your eyes open for people who impress you, and get their contact information as you go.

It’s like you’re building your own major league baseball team. You’re always scouting at some level, and you keep a running roster of possibilities. So when it’s time to trade-up, you have a leg up.

24/7/365 recruiting comes down to being observant and building a few good habits, which include:

  • Always carry business cards. When you meet an exceptional worker, give him a card and request his. Tell him upfront that he impressed you, and while you don’t have openings now, you’d like to explore future possibilities. At the very least, you’ll make someone’s day.
  • Keep your eyes open at trade shows, chamber of commerce meetings, not-for-profit gatherings, etc. At these events, you have a golden opportunity to observe a potential candidate’s skills, work ethic, and communication style, without a formal interview or aptitude test.
  • When calling on customers, take a peek at the sign-in book. It’s a goldmine. You just may find an experienced sales pro or two who already know your client or target market.
  • Review your company website. Does it do a good job of reflecting your goals, culture, and core values? Make sure it does, because it will draw the kinds of candidates you seek to you.
  • Research your market. Visit the websites of competitors or firms that resemble yours in terms of distribution or skill sets. Some companies list key employees on their sites. Use the wonders of LinkedIn to learn more about them.
  • When you come across finished work that impresses you-say, a highly-effective website or print marketing piece-find out who did the work and take note. When you’re ready to start a project like that, you already have someone in mind for it.

I have a great example of the benefits of 24/7/365 recruiting. One of my peer group members, Joe, often grabs lunch at a sandwich shop near his company.

Over time, Joe became impressed by one of the shop clerks, Adam. Adam was very careful, and cordial, and took his job very seriously.

At the time, Joe was dissatisfied with the performance and attitude of one of his employees. He found himself wishing he could find more employees like Adam.

Then Joe realized that, instead of finding someone like Adam, he could hire the young man himself.

Out of courtesy, Joe asked the sandwich shop owner if he would mind if he approached Adam about a potential job. As it happened, the owner was all for it. The young man’s wife was pregnant and he knew Adam was ready and eager for a bigger job and paycheck.

So Joe was able to let his non-performer go and hire Adam without missing a beat. Thanks to his proactive recruiting, what could have been a setback turned into an opportunity.

And that’s how 24/7/365 recruiting puts you ahead of the curve.

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Bitcoin – Considerations

Phoenix Arizona November 9 2015 8:00 pm2 Small Biz Guys  interviewed Morpheus Titania on 1100 AM KFNX Independent Talk.  Morpheus is the one of the most prolific Bitcoin Traders in political area commonly known as Arizona.  Morpheus has been involved buying and selling Bitcoin since February 2013.  Since then, he has been in the trenches promoting the greatest innovation since the invention of the Smelter, the Printing Press and the Internet… Bitcoin.

The true value in Bitcoin, perhaps, is that it isn’t issued by a central bank and, by design, is available to anyone, anywhere.  You have to listen to the show, it’s engaging and enlightening with not only studio chat, but nearly a dozen callers who participated. If you’ve heard about Bitcoin and wondered… there is some excellent information in the show.

According to the Wall Street Journal recently:

Bitcoin is an odd concept – a currency not issued by any government or central bank, but instead existing on a decentralized network of computers around the world. Transactions to buy and sell bitcoin are entered in an open ledger that is quickly verified and updated. That ledger system is called a blockchain. Venture capitalists and Wall Street banks have been investing in the technology, betting it could more efficiently and securely handle things like settlements of securities transactions or cross-border payments.

Morpheus became aware of Bitcoin in February 2013, when a friend gave a talk about the possibilities available through the blockchain technology.  All money has 6 properties: Scarcity, Durability, Hard to Counterfeit, Divisibility, Portability and Storage of Value. Bitcoin had all of these properties. At that time people had already been using it as money for almost 3 years.

In fact, the first known trade was done on May 22, 2010 when 10,000 bitcoins were traded for $25 worth of pizza. Back in February 2013, those Bitcoins were worth $220,000 and today those same Bitcoins are worth almost $4 million dollars. After the presentation, Morpheus was on fire and immediately took action and found someone to sell him some Bitcoins.

The Bitcoin and the blockchain technology is more than just an invention, it is a Meme. A Meme is a self replicating idea that causes a cultural evolution. Morpheus is excited every day for the infinite possibilities this technology creates by making obsolete the 2 most unethical institutions in the world: Banks and the Governments that are designed to protect them, by simply defunding them.

“In order to change an existing paradigm you do not struggle to change the problematic model. You create a new model and make the old one obsolete.” ―R. Buckminster Fuller

2 Small Biz Guys w/ Morpheus Titania